Paramount surpassed 77 million streaming subscribers in Q4, adding 10 million to Paramount+ alone to reach nearly 56 million customers for that platform.
During the fourth quarter, Paramount Global’s SVOD launched splashy Taylor Sheridan titles “1923,” yet another a prequel to his hit Paramount Network series “Yellowstone,” and the Sylvester Stallone-led “Tulsa King,” as well as the “Criminal Minds” revival “Criminal Minds: Evolution” and the streaming debut of “Top Gun: Maverick.”
In comparison, the paid streamer added 4.6 million subscribers in the third quarter, reaching nearly 67 million direct-to-consumer customers for Paramount+ by the end of September.
Paramount’s ad-supported platform Pluto TV approached 79 million monthly active users (MAUs) worldwide in Q4, up from 72 million at the end of Q3.
“Paramount continues to demonstrate the success of its global multiplatform strategy, with popular content at its core,” president and CEO Bob Bakish said Wednesday. “Nowhere was this more evident than in the growth of Paramount+, which added a record 9.9 million subscribers in the fourth quarter, driven by hit content like Top Gun: Maverick, 1923 and Criminal Minds: Evolution. In addition, in 2022, Paramount Pictures had 6 films open at #1 in the U.S. box office and Paramount regained its position as the most-watched media family in linear television. Our content and platform strategy is working and, with even more exceptional content coming this year, we expect to return the company to earnings growth in 2024.”
More to come…
Read More About:
Source: Read Full Article