Love Island’s battle of the millionaires as two girls set to rake in mind-blowing fortunes after major milestone | The Sun

Love Island’s battle of the millionaires as two girls set to rake in mind-blowing fortunes after major milestone | The Sun

LOVE Island is set to produce at least two big winners this year – with a pair of girls in the frame to make millions.

Ekin-Su Cülcüloğlu and Gemma Owen are both expected to enjoy vast incomes the moment they leave the villa, according to experts.

The pair are probably not short of a quid or two already – Gemma's dad is multi-millionaire footballer Michael Owen and Ekin was a soap star.

However, they have both reached the milestone of a million followers on Instagram – and that's with a week still to go until the Love Island final.

Digital marketing agency www.10yetis.co.uk said the pair will now be able to command between £70,000 and £80,000 for a single post.

With just one a week, that would translate to more than £4million a year – and that's before other opportunities are included.

The firm's Andy Barr explained that the girls – plus bombshell former star Adam Collard – had the most Insta followers.

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He said: "I’d expect to see Ekin-Su and Gemma make the most out of their following once the show finishes, accepting endorsements with a range of brands, promoting products across their social platforms."

However, Adam is thought to be less attractive to advertisers because his following hasn't peaked in a matter of weeks like the others.

The expert added that 2018 star "didn’t leave the best impression after his first stint in the villa".

Ekin-Su is thought to command £78,000 per Instagram endorsement and Gemma around £70,000.

Adam is estimated to be able to make £69,000, Paige Thorne just over £58,000 and Luca Bish a little shy of £53,000.

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As Love Island has gone on – and, let's face it, grown far less mucky – brands have clamoured to sign up its stars.

Molly-Mague Hague went from a YouTuber in 2019 to a sought-after celebrity worth an estimated £4.5million today.

Dani Dyer is thought to have made £3.1million after bagging brands like InTheStyle and Surf.

And Maura Higgins – the Islander who Ekin-Su is most frequently compared to – has an estimated £2.5million in the bank. F**ny flutters, indeed.




Love Island 2022: Meet the islanders

Read all the latest Love Island news, gossip and exclusives

  • Meet the Love Island cast of 2022
  • Who is contestant Paige Thorne?
  • Who is deaf Islander Tasha Ghouri?
  • Meet Michael Owen's daughter Gemma
  • Summer Botwe will be looking to win the prize
  • Who is Indiyah Polack?
  • Meet Islander Davide Sanclimenti
  • Who is Ekin-Su Cülcüloğlu?
  • Who is tattooed hunk Luca Bish?
  • Meet microbiologist Dami Hope
  • Who is Danica Taylor?
  • Andrew Le Page will look to scoop the prize
  • Meet Islander Deji Adeniyi
  • Who is Billy Brown?
  • Who is Adam Collard?
  • Take a look at the new-look Love Island villa

    All the latest Love Island news, gossip and exclusives

    Source: Read Full Article